The Museum of Failure treats its visitors to a shrine of history’s epic fails by some of the world’s best known companies. First displayed in Sweden, this collection of 100 plus failures was originally conceived by innovation researcher Dr. Samuel West as part of his research on corporate success and innovation. For every mega-success like the iPhone, VCR, or Ford Mustang, there’s a couple of Newtons, Betamaxes, and Edsels that crashed and burned before them – and this experiential exhibition celebrates these marketing missteps in all their glory.

With surprise Instagram moments all around, this fun collection has failures for everyone from age nine to ninety!

  • About The Museum

  • The Museum of Failure is a one of a kind international collection of more than 100 innovation failures. For every successful product corporations put on the market, there are many failures behind it. The Museum explores these sometimes humorous misses, giving visitors a fascinating learning experience and insight into the risky business of innovation.

    Now, for the first time, the Museum of Failure is going on a world tour! Failure might be coming to a city near you!

  • Some examples of the items on display:

    • Apple Newton 

    • Bic for Her

    • Google Glass

    • Nokia N-gage 

    • Orbitoclast Lobotomy

    • Kodak Digital Camera 

    • Sony Betamax

    • Lego Fiber Optics

    • Harley-Davidson Perfume